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The Business Insider: The Money Game Streamers have a Gen Z problem: New data reveals why younger subscribers are more likely to cancel as inflation forces them to choose between Netflix and necessities
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Deloitte found that 44% of streaming users canceled at least one subscription in the past six months. Millennial and Gen Z consumers were more likely to cite a need to save money as their reason.
Full "The Business Insider: The Money Game" article
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